# Offers

How to access on Fynd Commerce 
Commerce panel → Sales Channel (select application) → Marketing → Offers

## What Is the Offer Engine?

The Offer Engine is the promotions and discounts management system built into Fynd Commerce. It gives you a central place to create, manage, and control all kinds of offers — from simple percentage discounts to complex bundle deals — without needing any technical knowledge.

Think of it as your store’s marketing toolbox. Whether you want to run a weekend sale, reward loyal customers, offer free shipping, or give a gift with every purchase, the Offer Engine handles it all from one screen.

In simple terms
The Offer Engine lets you decide:
“Who gets a discount, how much they save, when the offer is active, and whether they need a coupon code or the discount just applies automatically.”

## Offer Statuses

| Status | What It Means |
|  --- | --- |
| Live | Offer is active and available to customers |
| Draft | Created but not published |
| Not Live | Expired or deactivated |
| Unpublished | Previously live but taken down |


## Types of Offers You Can Create

| Offer Type | What It Does |
|  --- | --- |
| X Percentage Value | % discount on cart |
| X Amount Value | Flat ₹ discount |
| Buy X Items, Get Y Items Free | BOGO-style offers |
| Buy X Items at Absolute Amount | Fixed bundle pricing |
| Free Shipping | Removes shipping cost |
| Free Gift Items | Adds free product |
| Bundle Percentage Discount | Tiered % discount |
| Bundle Amount Discount | Tiered flat discount |
| Buy X Amount and Get Y Percentage Off | Spend-based % discount |
| Bundle On Quantity Percentage Discount | Discount on selected items |
| Average Transaction Value | MRP-based reward |
| Item Based Discount | Position-based discount |


## Quick Reference — Which Offer Type Should I Use?

| I want to… | Use this Offer Type |
|  --- | --- |
| Give % discount on cart | X Percentage Value |
| Give flat ₹ discount | X Amount Value |
| Run BOGO | Buy X Get Y Free |
| Fixed bundle price | Buy X at Absolute Amount |
| Free shipping | Free Shipping |
| Free gift | Free Gift Items |
| Tiered % discount | Bundle Percentage Discount |
| Tiered flat discount | Bundle Amount Discount |
| Spend-based reward | Buy X Amount Get Y % |
| Discount specific items | Bundle On Quantity % |
| Reward high-value carts | Average Transaction Value |
| Position-based discount | Item Based Discount |
| Coupon-based campaign | Any type (Code mode) |
| Auto discount | Any type (Auto mode) |


## Practical Use Cases

### Use Case 1: Weekend Flash Sale

* Offer Type: X Percentage Value
* Mode: Auto-Applied
* Discount: 25%
* Schedule: 48 hours
* MCV: ₹0


### Use Case 2: Influencer Coupon Code

* Offer Type: X Percentage Value
* Mode: Redeem via Code
* Code: INFLUENCER15
* Discount: 15%
* Validity: 30 days


### Use Case 3: Free Shipping Promotion

* Offer Type: Free Shipping
* Mode: Auto-Applied
* MCV: ₹499


### Use Case 4: Buy 2 Get 1 Free

* Offer Type: Buy X Get Y Free
* Mode: Auto-Applied
* Condition: 2 T-Shirts
* Reward: 1 free


### Use Case 5: Zara Bundle Offer

* Offer Type: Buy X Get Y Free
* Condition: Cart Item Quantity > 3, Brand = Zara, Category = Jeans/T-Shirts
* Reward: 2 free items
* Eligible Products: Perfume + T-shirt


Tips for Using the Offer Engine Effectively
* Always set a **Maximum Discount Amount** for % offers
* Use **Minimum Cart Value** to increase AOV
* Use **Draft mode** before publishing
* Always **test offers before going live**
* Use **coupon mode** for tracking campaigns
* Clean up expired offers regularly
* Prefer **inclusive filters over exclusions**
* Priority applies only to **Auto-Applied offers**