How to access on Fynd Commerce
Commerce panel → Sales Channel (select application) → Marketing → Offers
The Offer Engine is the promotions and discounts management system built into Fynd Commerce. It gives you a central place to create, manage, and control all kinds of offers — from simple percentage discounts to complex bundle deals — without needing any technical knowledge.
Think of it as your store’s marketing toolbox. Whether you want to run a weekend sale, reward loyal customers, offer free shipping, or give a gift with every purchase, the Offer Engine handles it all from one screen.
In simple terms
The Offer Engine lets you decide: “Who gets a discount, how much they save, when the offer is active, and whether they need a coupon code or the discount just applies automatically.”
| Status | What It Means |
|---|---|
| Live | Offer is active and available to customers |
| Draft | Created but not published |
| Not Live | Expired or deactivated |
| Unpublished | Previously live but taken down |
| Offer Type | What It Does |
|---|---|
| X Percentage Value | % discount on cart |
| X Amount Value | Flat ₹ discount |
| Buy X Items, Get Y Items Free | BOGO-style offers |
| Buy X Items at Absolute Amount | Fixed bundle pricing |
| Free Shipping | Removes shipping cost |
| Free Gift Items | Adds free product |
| Bundle Percentage Discount | Tiered % discount |
| Bundle Amount Discount | Tiered flat discount |
| Buy X Amount and Get Y Percentage Off | Spend-based % discount |
| Bundle On Quantity Percentage Discount | Discount on selected items |
| Average Transaction Value | MRP-based reward |
| Item Based Discount | Position-based discount |
| I want to… | Use this Offer Type |
|---|---|
| Give % discount on cart | X Percentage Value |
| Give flat ₹ discount | X Amount Value |
| Run BOGO | Buy X Get Y Free |
| Fixed bundle price | Buy X at Absolute Amount |
| Free shipping | Free Shipping |
| Free gift | Free Gift Items |
| Tiered % discount | Bundle Percentage Discount |
| Tiered flat discount | Bundle Amount Discount |
| Spend-based reward | Buy X Amount Get Y % |
| Discount specific items | Bundle On Quantity % |
| Reward high-value carts | Average Transaction Value |
| Position-based discount | Item Based Discount |
| Coupon-based campaign | Any type (Code mode) |
| Auto discount | Any type (Auto mode) |
- Offer Type: X Percentage Value
- Mode: Auto-Applied
- Discount: 25%
- Schedule: 48 hours
- MCV: ₹0
- Offer Type: X Percentage Value
- Mode: Redeem via Code
- Code: INFLUENCER15
- Discount: 15%
- Validity: 30 days
- Offer Type: Free Shipping
- Mode: Auto-Applied
- MCV: ₹499
- Offer Type: Buy X Get Y Free
- Mode: Auto-Applied
- Condition: 2 T-Shirts
- Reward: 1 free
- Offer Type: Buy X Get Y Free
- Condition: Cart Item Quantity > 3, Brand = Zara, Category = Jeans/T-Shirts
- Reward: 2 free items
- Eligible Products: Perfume + T-shirt
Tips for Using the Offer Engine Effectively
- Always set a Maximum Discount Amount for % offers
- Use Minimum Cart Value to increase AOV
- Use Draft mode before publishing
- Always test offers before going live
- Use coupon mode for tracking campaigns
- Clean up expired offers regularly
- Prefer inclusive filters over exclusions
- Priority applies only to Auto-Applied offers