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Product Mapping & Setup

This phase connects your internal SKUs to Meesho’s marketplace catalog. Proper product mapping is essential to sync inventory, manage listings, and process orders.

Understanding Product Mapping

Product mapping creates a relationship between:

  • Your SKU (internal identifier)
  • Meesho Product ID (external identifier)
  • Inventory location
  • Pricing
  • Selling status (Active/Inactive)

Types of Mapping:

  1. Auto-Mapping (recommended for large catalogs)
  2. Manual Mapping (for precision or missed SKUs)
  3. Bulk Mapping (via CSV/XLSX upload)

Auto-Mapping Process

Learn more about Konnect’s Auto-Mapping feature here

  1. Navigate to Products → Channel Mapping in the left menu.
  2. Click the three-dot menu and select Auto-map Products.
  3. Choose Meesho as the channel and select your account.
  4. Click Start Mapping.
  5. Watch for the Auto-map started pop-up.
  6. Check Auto-Map History for progress.
Meesho Auto-Mapping
Figure 1: Meesho Auto Mapping

Manual Mapping Process

Learn more about Konnect’s Channel Mapping feature here

  1. Navigate to Products → Channel Mapping.
  2. Click the kebab menu (three-vertical-dots icon) and choose Meesho under Demand.
  3. Click the Product ID field and enter the Meesho Product ID for each SKU.
  4. Toggle Status to Active for each mapped SKU.
  5. (Optional) Enter Buffer Stock, then click Save (✓). Buffer stock reserves inventory to prevent overselling.

Bulk Mapping Process

Learn more about Konnect’s Bulk Mapping feature here

  1. On Products → Channel Mapping, select Bulk Map.
  2. Upload your CSV or XLSX file.
  3. To view history, click the three-dot menu next to Bulk Map and choose Bulk Mapping History.
  4. Toggle Status to Active for each mapped SKU.
Meesho Bulk Mapping
Figure 2: Meesho Bulk Mapping

Product Activation & Status Management

  1. Active Products

    • Appear on Meesho marketplace
    • Sync inventory
    • Eligible to receive orders
  2. Inactive Products

    • Hidden from listings
    • Do not sync inventory
    • Useful for seasonal SKUs or testing

Activation options:

  • Toggle individual SKUs and click Save (✓)
  • Use checkboxes to Bulk Activate / Deactivate

Advanced Mapping Features

  1. Buffer Stock Management: Set at SKU, location, or channel level (e.g., 100 units total, 10 buffer → 90 available)

  2. Product Attribute Mapping

    • Standard: Brand, Size, Color, Category
    • Meesho-specific: Manufacturing Date, Expiry Date, Certifications
  3. Variant Mapping: Map each size/color/pack variant as a separate SKU linked to its Meesho Product ID.