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Shopee Marketplace Channel

Shopee is Southeast Asia and Taiwan’s go-to marketplace -- built mobile-first and powered by live shopping, localized experiences, and a seamless checkout stack (ShopeePay, SPayLater). With logistics handled through Shopee Xpress and trusted partners, sellers get a fast, reliable path from listing to delivery.

This configuration guide explains how to connect Shopee to Fynd Konnect end-to-end: set up accounts and locations, map products, sync inventory in real time, capture and process orders, fetch labels/invoices, and keep statuses and returns flowing through webhooks. You will find the full onboarding flow, required configurations, key operational processes, and a troubleshooting section to keep everything running smoothly.

Role of Fynd & supported touchpoints

Fynd Konnect acts as a omni channel platform between the seller and Shopee, offering a plug-and-play connect for:

Auto SKU Mapping & Bulk Upload

Quickly link your SKUs to Shopee Product IDs automatically or in bulk via CSV/XLSX

Real-time Inventory Sync

Enable Inventory Sync in the channel settings, and Konnect keeps Shopee stock levels up to date in near real time

Order Creation

Automatically ingest new Shopee orders into Fynd Konnect

Order Processing & Documents

Fetch marketplace shipping labels and generate invoices directly from Konnect

End to End Order status updates

Track order progression from New to Delivered with automatic status updates

Return & RTO Sync

Ingest and reconcile returns and RTO events to keep inventory accurate

Auto/manual Cancellation Flow

Support automated or manual cancellations with inventory auto-revert

Alerts & Monitoring

Monitor sync health, failures, and last-run timestamps from the dashboard

Configuration and Features

  1. Multi-Seller Support per company.
  2. SKU Mapping with support for auto and manual modes.
  3. Buffer Stock Configurations by SKU x Location or Channel.
  4. Alerts & Monitoring integrated into the dashboard.

Process Flow Summary

  1. Shop Authorisation, Authentication & Credential Validation
  2. Item Sync and Mapping
  3. Real-time Inventory Updates
  4. Order Creation Updates on Webhook
  5. Order Confirmation & Packing
  6. Label Fetch from Shopee
  7. Invoice Fetch from Shopee
  8. Order Status Updates (Shipped, Delivered) on Webhook
  9. Return, Cancellation Updates on Webhook

What’s Next?

  1. Onboarding Checklist: Verify your setup in our Configuration Checklist.
  2. Need to Register? Create your Shopee Seller account, see Seller Onboarding.
  3. Ready to Configure? Follow the Shopee Channel Setup Guide.
  4. Questions or Issues? Browse our FAQs or see Troubleshooting.